Samsung ad makes fun out of Apple fan culture
South Korean electronics giant takes another jab at Apple, this time aiming at the famous Apple fan culture. Their goal is probably to undermine mystic of Apple products by representing Apple fans as lemmings waiting for a new iPhone while a better device by Samsung is available to everyone, without long waiting lines. The ad itself does not specifically name iPhone 4S as it’s target, instead it features long line of Apple fans waiting for many hours even before the store opens. You can even hear someone mentioning the battery life issue on iPhone 4S.
At the same time there appears a group of individuals using their new Samsung Galaxy S II, pointing to it’s 4G capabilities which aren’t available on Apple’s iPhone. This isn’t the first time some competitor aims at Apple fan culture as it has been seen many times before with Motorola, SanDisk and others which have since then slowly faded way bellow on the list of Apple’s of main competitors.
Will things be different this time for Samsung? Let us hear your opinion on this in the comments section of our blog.
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